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Mainland agencies, faceless offshore firms, inattentive and overprices local’pros’—they all fall flat when put up against our transparent, customized approach. We believe passionately that honesty and integrity go a long, long way, especially in a place like Hawaii where you don’t have a long way to go!
Authenticity courses through the veins of our organization; from our people to our pricing to the logos you see above, The Hawaii Group lives and breathes an uncommon pairing of forthright communication and aloha. Agile, adaptable and dynamic, like the islands we call home, our companies and our logos embody the flexibility and elegance with which we strive to serve every Hawaii business
When forming the first Hawaii Group company, Hawaii Human Resources (HiHR) in 2009, founders Matt Delaney and Scott Meichtry knew they needed an extensible and impactful identity — an aesthetic steeped in Hawaiian heritage but at the same time respectful and devoid of common cliches.
Looking for visual cues beyond the passe rainbow or wave, this identity needed to convey an authenticity that leveraged Hawaii’s heritage with reverence. Bringing elements of Polynesian heritage to the American quilt, 19th-century Hawaiian women created a distinctive and beautiful art form that is still actively practiced.
Decidedly Hawaiian, this fusion of style and construction is unique the world over. Speaking to themes of communication, family, commerce and spirituality, these quilts endure as vital and accurate depictions of Hawaiian culture and modern society. In the same way, The Hawaii Group identity celebrates the vitality and community-driven principles of our companies.
An obvious floral form, the Hawaii Group logo is a homage to the Hawaii state flower, the Hibiscus. Additionally, the mark has eight abstracted flower petals, eight human forms — one for each of the eight primary Hawaiian islands. Through and through, The Hawaii Group is Hawaii!
HiAccounting, HiEmployment and HiHealthCare, each company, decidedly unique, but with a consistency and reliability that our clients, current and future, have come to know and trust.
In addition to our logos, we’ve used only Hawaii-specific imagery in all of our company collateral. From ads to websites to office artwork, we celebrate the lifestyles and personalities of our clients, friends and families.
HiHR opens for business. Operated out of Matt’s home before moving to Imperial Plaza at 725 Kapiolani Blvd.
HiAccounting launched on July 2, 2009 as an integrated HR and Accounting solution.
The Hawaii Group concept emerges as idea - creates holding group for family of companies.
POI Employment acquired on April 4, 2010 – launched as HiEmployment on July 4, 2010.
The Hawaii Group acquires Island Nurses on July 26, 2012.
ProService Hawaii purchases HiHR. As we bid farewell to HiHR, HiGroup remains dedicated to providing Hawaii’s best recruiting, staffing, accounting & nursing services.
We would be pleased to get in touch to discuss your needs.